COLOR 4 ACTION: Street art in support of the Covid emergency

April 26, 2020

#COLOR4ACTION

http://yourban2030.org/en/color4action.html

 

Yourban2030, in collaboration with Dorothy Circus Gallery, launches: COLOR4ACTION campaign, a global mobilization involving international street artists to raise funds for medical facilities and NGOs working on the front line of the Covid emergency.

 

Project partner is Dorothy Circus Gallery, an institution in the world of contemporary pop / surrealist art, committed in promotion street art: Ron English, Miss Van, Millo, Seth and SANER are just some of the names that have exhibited and donated some of the most beautiful street art walls that can be found in Italy.

 

The issue of health and access to care for all is a priority at this time and requires a strong collective commitment, because creating communities and creating solidarity paths is the only way we can make our contribution to this global health emergency.

In a historical moment in which we are called to stay home to stem the spread of the virus, we have reflected on the therapeutic power of color and we wanted to give a simple tool that would help people get away from daily tensions, to guide the mind through universes of fantasy and encourage moments of reflection, meditation and connection with our deepest self.

 

The files can only be downloaded after a free donation made by the user directly to the hospital / NGO structures suggested to us by the artists themselves or other healthcare facilities or third sector organizations that have activated a fundraising on your territory.

Go to the list of structures selected by the artists

The receipt of your donation (in the form of an email or photo) should be sent to our email color4action@yourban2030.org we will reply with the link giving you access to the downloadable coloring art drawings.

Once you colored your drawings, download them to your devices or print them on sheet scan or take a picture and send them back to our email. We will to give them visibility on our web channels and select together with the artists the best ones to become part of a future publication that will combine the drawings of the artists to the best colored drawings.

 

We count on your participation to share this project on all your social media to ensure a widespread dissemination of the campaign and raise as much funds as possible to support those who are facing the Covid-19 emergency.

Use the campaign hashtags on your social media and make stories about the project.

#color4action #streetart4covid #color4covid #yourban2030 #dorothycircusgallery

Yourban2030 and Dorothy Circus Gallery will support this campaign with all the digital media in their possess including our press office which will convey this mobilization too through national and international newspapers and TV.

 

You can donate directly to the reference hospitals / NGOs involved in the Covid emergency, report it to us by street artists or if you prefer to other health facilities or third sector organizations that have activated a fundraiser and that you know personally or who act in your area.

The receipt of your donation (in the form of an email or photo) should be sent to our email color4action@yourban2030.org we will reply with the link giving you access to the downloadable coloring art drawings.

 

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